Celebrate #GivingTuesday with The Santa Monica Pier Corporation

December 2, 2025

This #GivingTuesday, we’re rallying our community to help keep the Santa Monica Pier free, fun, and full of life! As a 501(c)3 nonprofit, the Santa Monica Pier Corporation is dedicated to preserving this beloved landmark. The Pier is more than just a destination—it’s a place where memories are made, where community thrives, and where history comes alive every single day.


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Why Give?

Your donation fuels our year-round community programs, helps preserve our rich history, and keeps this iconic space accessible and welcoming for all. Together, we can ensure that future generations can enjoy the same magic we do!

GivingTuesday Initiative

As part of GivingTuesday, we've set a goal to raise $10,000 to ensure the continuation of these programs. Your donations directly contribute to the Santa Monica Pier Corporation's ability to organize and host events that bring people together and create lasting memories.

About Us

For over a century, the Santa Monica Pier has been a beacon of community focus and a global landmark, inspiring memories for visitors from near and far. The Santa Monica Pier Corporation (SMPC), a 501(c)3 nonprofit, public benefit corporation, is committed to preserving and enhancing the Santa Monica Pier experience for all.

Our Community Programs

At the heart of our mission are the incredible community programs that make the Santa Monica Pier a hub of activity and joy. Thanks to the generosity of people who love the Pier and have cherished its memorable experiences, we've been able to provide amazing "I can't believe it's free" programming.

Connect with Us:

Stay updated on our GivingTuesday initiative and other exciting happenings by following us on Facebook, Instagram, and Twitter.