A PIERfect Benefit

Escape to Our 1st Annual Santa Monica Pier Fundraiser

Celebrate the Pier’s golden hour at an unforgettable gathering of cocktails, appetizers, and heartfelt moments as we honor everything the Santa Monica Pier represents on Saturday, September 6, 2025.

Your ticket to A PIERfect Benefit includes golden hour drinks, delicious bites, live music, a lively auction, and more. Most importantly, it helps ensure the Pier remains a vibrant gathering place for all. Funds raised will support future free events.

And this year, your support goes even further. 10% of all ticket sales will be donated to Pali Strong Foundation, a community-led effort providing direct relief to those affected by the recent Palisades Fires.

Tickets are on sale now so don’t wait. Celebrate the Pier, support a good cause, and help keep the coast full of community.

Tickets: Couple $300 | Individual $175

When:

Saturday, September 6, 2025

Time:

Pier Magic Hour 3:30pm - 7:30pm

Where:

The Iconic Santa Monica Pier at the Merry Go-Round Building

(It’s a National Landmark!)

Why:

Surprise! The Santa Monica Pier Corporation is a 501c(3) nonprofit crafting the magic of the Pier for locals, visitors, and dreamers.

Your support helps us honor its history while creating new memories for generations to come.

(Nope! We’re not the City of Santa Monica.)

What to Wear:

Pier Chic: cocktail attire meets California cool. Glam for golden-hour cocktails & live music, with beach-town personality (Think flowy dresses, linen suits, statement sandals, etc.).

Where to Park:

We have VIP Guest Parking on the Pier's parking deck! We suggest parking close to the Merry Go-Round Building.

Sponsor:

For sponsorship information or to donate an auction item, please contact dana@santamonicapier.org

Stay Connected:

Follow us across our social channels to stay up-to-date on all things Pier.

2025

HONOREES

〰️

2025 HONOREES 〰️

 
 
 

Meet Our Host: Olivia Hill

Olivia Hill has been making audiences laugh for over a decade. Named one of the New York Comedy Festival’s “Comics to Watch”, she brings her sharp wit and playful energy to stages across the country. Here in Los Angeles, you can catch her at The Hollywood Improv, The Westside Comedy Theatre, and The Crow, when she’s not on the road.

A true Southern California native, Olivia has long been inspired by the ocean and the magic of the Santa Monica Pier. Between her stand-up, emcee work, and even a few surprise commercial appearances, Olivia shines wherever there’s a microphone. She’s honored to host A PIERfect Benefit and help celebrate the Pier she grew up loving.

 

Sponsorship

All sponsors are mentioned in the event press release. Each sponsor will also receive a host of additional customizable benefits outlined below.

 

Santa Monica Pier Arch Sign | $25,000 

  • VIP Tickets for 20 attendees.

  • Private pre-event experience 

  • Event title exclusivity, as "(Sponsor) Presents"

  • Event Activation opportunity

  • Prominent Logo on fun Step ‘n Repeat

  • Prominent Logo on event signage

  • Exclusive Personal message from stage during event and at closing

  • Full screen logo recognition during the event

  • Inclusion in marketing materials & social media as ‘Presented by’

  • Logo/name & link on event website for a year

  • Scheduled, curated tour of the Pier with Jim Harris, date and time of choice.  

  • Copies of newly released Santa Monica Pier: America’s Last Great Pleasure Pier

  • Complimentary bottles of wine/spirits

Looff Hippodrome | $15,000

  • VIP Tickets for 15 attendees

  • Private pre-event experience 

  • Logo on fun Step ‘n Repeat

  • Logo on event signage

  • Personal message from stage during event

  • Full screen logo recognition during the event

  • Inclusion in marketing materials & social media as ‘Founding Partner"

  • Logo/name & link on event website for a year

  • Scheduled, curated tour of the Pier with Jim Harris, date and time of choice.  

  • Copies of newly released Santa Monica Pier: America’s Last Great Pleasure Pier

  • Complimentary bottles of wine/vodka

La Monica Ballroom | $12,000

  • VIP Tickets for 10 attendees

  • Private pre-event experience

  • Logo on fun Step ‘n Repeat

  • Logo on event signage

  • Half screen logo recognition during event

  • Inclusion in marketing materials & social media as ‘Featured Partner’

  • Logo/name and link on event website for a year

  • Copies of newly released Santa Monica Pier: America’s Last Great Pleasure Pier

  • Complimentary bottle of wine/vodka

Merry Go-Round | $9,000

  • Tickets for 8 attendees

  • Logo on fun Step ‘n Repeat

  • Logo on event signage

  • Half screen logo recognition during event

  • Inclusion in marketing materials & social media as ‘Supported by’

  • Logo/name & link on event website for a year

Route 66 | $5,000

Tickets for six attendees

  • Logo on event signage

  • Quarter screen logo recognition during event Inclusion in social media campaign

  • Inclusion in marketing materials & social media as ‘Supported by’

  • Logo/name & link on event website for a year

West End | $2,500

  • Tickets for four attendees

  • Logo on event signage

  • Quarter screen logo recognition during event

  • Logo/name & link on event website for a year

Boardwalk | $1,000

  • Tickets for two attendees

  • Logo/name & link on event website for a year

For additional sponsorship information or to donate an auction item, please contact dana@santamonicapier.org

Thank you to our partners for making this event possible.